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Buzz! World Championships

Our real life Buzz! and his gorgeous assistants.

Buzz! World Championships

Consumer Event

Sponge were asked to host the Buzz! World Championships attended by 14 regional winners, provide a great prize for the overall winner AND secure as many column inches as possible along the way…

The Brief

To get Buzz! talked about after launch, to drive sales, to host a great International final which territories would want to buy into and finally… to PR the event.

We needed to hang our hat on something big and give the International press something to talk about.

What we did

To bring the Buzz! World Championships to life Sponge organised, managed and produced all elements of the Buzz! World Championships including travel & accommodation, stage, set, branding, AV and were responsible for logistics and stage managing the entire show.



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Buzz! World Championships' contestants.

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Get Your Buzz! Face On' gunk tank.

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Buzz! World Championships contest.

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Buzz! World Championships' Winner - Armin Diethelm.

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Buzz! World Championship inflatable tomato at La Tomatina, Bunol, Spain.