Posted at 14:33h
in
Case Studies
by Stuart Witts
Barbados Tourism Marketing Inc. challenged the Sponge Marketing team with the task of eliminating the island’s off season while highlighting 2017 as the Year of Sports.
Our Thinking:
Reacting to popularity and high appetite for health and wellness in the UK, we organised L’Atitude 13° North...
Posted at 14:19h
in
Case Studies
by Stuart Witts
Barbados Tourism Marketing Inc. appointed Sponge Marketing to drive tourists to the island in its low season as well as amplify the destination’s Year of Sports.
Our Thinking:
Recognising Barbados’ active cycling scene, we created and delivered the island’s inaugural cycling festival for both road and...
Posted at 15:43h
in
Case Studies
by Nick Harnett
Bkool approached us to help launch the Smart Pro 2 Turbo Trainer, the follow up to the hugely successful Smart Pro, a best selling product for the Spanish tech company
Objective:
Launch the Smart Pro 2 with endemic and non-edemic media
Raise awareness of Bkool with...
Posted at 10:02h
in
Sponge News
by Nick Harnett
Do you have a passion for PR, writing great copy and building relationships with the media? If the answer is 'yes', then we would love to hear from you.
This is a really exciting opportunity for an individual with a passion for PR, marketing and sports...
Posted at 09:19h
in
Sponge News
by Sponge
Sponge are pleased to welcome Nick Harnett & Chris Hall to their expanding team.
Chris Hall is an avid road cyclist and is probably most well known for his epic challenge of cycling 107km every day for 107 days.
He rode his challenge throughout last winter to raise awareness...
Posted at 14:49h
in
Case Studies,
PR
by Nick Harnett
Sponge were appointed to support the launch of the highly anticipated, ground-breaking Cervelo P5X triathlon bike, at the Kona Ironman World Championships in 2016.
Objective:
Amplify launch of the P5X in the UK to endemic media and non endemic media
Drive GB athletes to the Cervélo...