MotorStorm Monster Truck
MotorStorm: Pacific Rift
Consumer/ Press Event
MotorStorm
Pacific Rift is the sequel to MotorStorm
The Brief
To
provide an awesome consumer event for which which territories would secure
maximum media coverage.
What we did
We
took the brand values of the game (Brutal Off Road racing!) and delivered the
closest trip we could get to the actual game. A
cross between a “burning man” style alternative festival and an off-road race
day, in customised cars in an amazing Palm Springs location
(USA).
Tweet
Customised MotorStorm Buggy.
MotorStorm Racing Truck and Pacific Rift festival camp.
Captuing a thrilling MotorStorm driving sequence.
MotorStorm Apparel
MotorStorm Festival camp.
Out MotorStorm winning drivers.