Posted at 15:43h
in
Case Studies
by Nick Harnett
Bkool approached us to help launch the Smart Pro 2 Turbo Trainer, the follow up to the hugely successful Smart Pro, a best selling product for the Spanish tech company
Objective:
Launch the Smart Pro 2 with endemic and non-edemic media
Raise awareness of Bkool with...
Posted at 10:02h
in
Sponge News
by Nick Harnett
Do you have a passion for PR, writing great copy and building relationships with the media? If the answer is 'yes', then we would love to hear from you.
This is a really exciting opportunity for an individual with a passion for PR, marketing and sports...
Posted at 14:49h
in
Case Studies,
PR
by Nick Harnett
Sponge were appointed to support the launch of the highly anticipated, ground-breaking Cervelo P5X triathlon bike, at the Kona Ironman World Championships in 2016.
Objective:
Amplify launch of the P5X in the UK to endemic media and non endemic media
Drive GB athletes to the Cervélo...
Posted at 13:19h
in
Case Studies
by Nick Harnett
In December 2015, Sponge was approached by the Spanish boutique hotel Real Agua Amarga to increase its room bookings during the hotel’s off season.
Objective:
Drive cycling tourism to increase occupancy in the low season
Solution: Sponge advised the hotel to focus on cyclists as its...