The Brief K-Swiss’s objectives were to establish credibility within the UK Sports and Fitness sector. To increase sales and distribution of their K-Swiss Tubes on a limited budget and to create cut through in a crowded market place. What we did Sponge helped K-Swiss partner with the Loughborough...
Dassi draws upon the best of British manufacturing expertise to create hyper-customised carbon bikes. Sponge worked closely with various media platforms to get Dassi the recognition it deserved in various publications. With huge celebrity endorsement from Jodie Kidd and Pippa Middleton and ridden by winning triathletes such...
The Brief Uncharted 3 required an exciting pre-launch competition to engage consumers through mainstream media prior to the game’s launch. Sponge launched the Uncharted: Treasure Hunter competition, an international search for 20 treasure hunters who would win the opportunity to join the trip of a lifetime...
On behalf of the Nevis Tourism Authority, we were thrilled to offer an amazing week long holiday on the outstandingly beautiful Caribbean Island of Nevis at the Terry Wogan charity auction for Children in Need. The lot included hosting 4 nights at Montpelier Plantation Inn...
Triathlon Pink is the first women's only triathlon series in the UK. Sponge are the official on the ground agency responsible for raising awareness for Triathlon Pink in the UK. The Brief Sponge was tasked with delivering a strategic communications plan including a marketing strategy, digital, cohesive...
cab:app is a new, multi-platform app that was developed by a London cabbie to bring passengers and black cab drivers together at the touch of a button. It's the safe, reliable and convenient way to hail a London black cab from wherever you happen to...
In conjunction with Tribal Triathlon and Chain Reaction Cycles, TYR ran a competition for swimmers to win a TYR Wetsuit and a tailored 6 week swimming plan. The Brief To host a competition on Chain Reaction Cycles Hub offering participants the chance to win a TYR wetsuit...
Sponge are representatives of the Nevis Tourism Authority, managing their Public Relations and Marketing. The Brief We encourage tourism to the Caribbean island of Nevis by promoting Nevis as a luxury, romantic, unique and sporting destination within the UK. What We Did By using the various festivals and events...
Marketing & PR Campaign Timex were the official timekeepers of the 2015 Virgin Money London Marathon. The Brief As their final year as official timekeepers for the 2015 Virgin Money London Marathon, we were asked to create a marketing and PR campaign for Timex to go out with...